Privacy Policy
Welcome to the privacy policy of Amico Animale S.r.l. This policy explains how we collect, use, disclose, and protect your personal data when you use our online platform and related services. Protecting your privacy is important to us. Amico Animale S.r.l. is the data controller responsible for processing your personal data.
Information We Collect
We collect information you provide directly to us when you interact with our site or use our services. This may include:
- Contact details such as your name, address, and telephone number, especially when you place orders, create an account, or contact us.
- Payment information (though we typically use third-party payment processors, we may receive confirmation of successful payments).
- Information related to the services you use, such as details about your pet provided for grooming, veterinary consultation, training classes, or nutritional advice.
- Information you provide when you communicate with us, participate in surveys, or sign up for promotions.
We also automatically collect certain information when you access and use our online platform, including:
- Technical information, such as your IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform.
- Information about your visit, including the full Uniform Resource Locators (URLs) clickstream to, through, and from our site; products you viewed or searched for; page response times, download errors, lengths of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page.
- Information collected through cookies and similar tracking technologies. Please refer to our Cookie Policy for more details on how we use cookies.
How We Use Your Information
We use your personal data based on specific legal grounds provided under applicable data protection laws. The purposes for which we use your data include:
- To provide and manage the services you request, including processing and fulfilling orders for pet supplies, arranging and conducting pet grooming services, facilitating veterinary consultations, enrolling you in training classes, and providing online retail, delivery, and nutritional advice. This processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
- To process your payments and manage your account. This is also necessary for contract performance.
- To communicate with you, respond to your inquiries, and provide customer support. This may be based on our legitimate interests in providing good customer service or necessary for contract performance.
- To improve our site and services, understand how our services are used, and develop new products and services. This is based on our legitimate interests in growing our business and improving our offerings.
- To send you marketing communications about our products and services, where you have provided your consent or where permitted by law based on our legitimate interests (e.g., for existing customers). You have the right to opt-out of receiving marketing communications at any time.
- To comply with legal obligations, such as tax requirements or requests from public authorities. This processing is necessary for compliance with a legal obligation.
- For internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes. Based on our legitimate interests in managing and improving our business.
- As part of our efforts to keep our site safe and secure. Based on our legitimate interests in ensuring the security of our operations and necessary for compliance with legal obligations.
Sharing Your Information
We may share your personal data with third parties in the following circumstances:
- With service providers who perform functions on our behalf, such as payment processors, delivery services, IT service providers, and marketing agencies. These third parties are obligated to protect your data and use it only for the purposes for which it was shared.
- With third-party service providers specifically involved in delivering the services you requested, such as veterinary professionals for consultations or trainers for classes, under strict data processing agreements.
- With legal authorities, government bodies, or other third parties if required by law or necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
- In connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
Data Retention
We will retain your personal data only for as long as necessary to fulfil the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Your Rights
Under applicable data protection law, you have certain rights regarding your personal data. These rights may include:
- The right to access: You have the right to request a copy of the personal data we hold about you.
- The right to rectification: You have the right to request that we correct any personal data that is inaccurate or incomplete.
- The right to erasure: You have the right to request that we delete your personal data under certain circumstances.
- The right to restrict processing: You have the right to request that we restrict the processing of your personal data under certain circumstances.
- The right to object to processing: You have the right to object to the processing of your personal data where we are relying on a legitimate interest.
- The right to data portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit those data to another controller.
- The right to withdraw consent: If we are relying on your consent to process your personal data, you have the right to withdraw that consent at any time.
To exercise any of these rights, please submit a written request to the address provided in the Contact Information section below.
Data Security
We have implemented appropriate technical and organizational security measures to protect your personal data from accidental loss, unauthorized access, use, alteration, or disclosure. However, please be aware that no method of transmission over the Internet or method of electronic storage is completely secure.
International Data Transfers
Your personal data may be transferred to, and stored at, a destination outside the European Economic Area (EEA) if, for example, some of our service providers are located outside the EEA. Where we transfer your data outside the EEA, we will take steps to ensure that your data is treated securely and in accordance with this privacy policy, typically by using standard contractual clauses or relying on other legally approved transfer mechanisms.
Third-Party Links
Our online platform may contain links to third-party websites or services. This privacy policy applies only to our site. We are not responsible for the privacy practices or content of third-party sites. We encourage you to read the privacy policies of any third-party sites you visit.
Changes to This Policy
We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page. We encourage you to review this policy periodically.
Contact Information
If you have any questions about this privacy policy or our data practices, or if you wish to exercise your rights, please contact us by writing to:
Amico Animale S.r.l.
25 Via Panzani
Florence, Tuscany
50123 Italy